Taylor Swift to headline 2020 March Madness music festival

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The NCAA is providing a lot of love to Taylor Swift fans.

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The pop star will headline the March Madness Music Festival, a free concert April 5 during the men’s basketball Final Four weekend in Atlanta. 

It will be her only U.S performance outside of her limited, sold-out, Lover Fest tour dates.

Swift released “Lover,” her seventh studio album, earlier this year. It became the top-selling album of the year. She is set to be honored as artist of the decade at the American Music Awards later this month.

Swift announced plans in September for a pair of two-day stadium concerts in 2020, Rolling Stone reported. Lover Fest West, July 25 and 26 in Los Angeles, and Lover Fest East, July 31 and Aug. 1 in Boston. All four concerts have already sold out. 

Past March Madness Music Festival performers include Bruce Springsteen, Sting, Katy Perry, Zac Brown, Jimmy Buffett and Kenny Chesney.

Other performers for this year’s festival will be announced later.


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